Experience Sound Like Never Before at Golden Village with Auro 11.1‏

Thanks Golden Village and Barco for the invitation to the launch of Auro 11.1 Sound System and exclusive preview of Jack Neo’s latest Chinese New Year movie, Long Long Time Ago produced in Auro 11.1. The Auro 11.1 is a breakthrough technology that uses a three-layer approach in the delivery of sound. You will be surrounded by audio from three axes (width, depth, height), which will produce a stunning, impactful experience. Sounds will come from all around and above, resulting in the most true-to-life reproduction of movie audio.The Auro 11.1 is definitely next generation sound system. Golden Village is the first cinema exhibitor to launch it in Singapore.

Says Mr Sebastian Fong, Manager, Projection Management, Golden Village Multiplex, “Visualisation has grown tremendously in recent years. On the other hand, the evolution of audio technology has been at a gradual pace. This makes Auro 11.1 by Barco a monumental evolution in the history of cinema audio technology. We understand that 50% of the movie experience relies on pitch-perfect audio, which makes it most gratifying for us to be the first cinema operator to launch Auro 11.1 in Singapore”

Thanks to its unique mezzanine layer located between the standard surround and overhead speakers, Auro 11.1 by Barco provides a much better spread of sound in the vertical axis which delivers a natural representation of 3D sound all around the listener using fewer channels than other immersive sound systems. 

The benefits of using Auro 11.1 have encouraged Hollywood producers and others from around the world to release more than 125 films that leveraged on the new technology. Jeffrey Katzenberg, the CEO of DreamWorks Animation, has praised Auro 11.1 for offering the best cinematic experience to movie patrons.  DreamWorks Animation’s latest film, Kung Fu Panda 3, is currently playing in theatres in Auro 11.1 by Barco. 

Says Mr Eddie Tan, General Manager, South East Asia Entertainment for Barco: “Auro 11.1 by Barco is the apex of cinema audio. Every boom, swoop and whisper will be fully experienced, making your movie experience the ultimate adventure. Auro 11.1 gives film fans the biggest reason to watch movies within the theatres and not in the confines of their homes. We thank
Golden Village for this partnership and for launching Auro 11.1 in Singapore.”

Check out this video to understand better:

For more information on how you can experience Auro 11.1 by Barco at Golden Village Suntec City, please refer to www.gv.com.sg.  
For more information on Auro 11.1 by Barco, please refer to www.barco.com/nl/Auro11-1.