OnlyWilliam

Understanding that a name is a very big part of a person’s identity, Nutella wanted to pay tribute to what makes us all special. At the same time, the brand wanted to say thank you to all its customers for being loyal to the brand. And that’s how the #YourNutella campaign was born. Thank you Nutella for printing my name "William" on the Nutella Jar! So how did my name came about? Although my name "William" is a common name but I love it a lot! When I asked my parent how my name came about, they said it was suggested by my neighbour who was a christian. So since young, I had this name all along and even on my NRIC... And even on my blog if you realised... Fresh from the successes of #YourNutella in both Europe and the Middle East, the Singapore campaign aims to get people to share their stories through the @NutellaSEA instagram handle and  #YourNutella . They want to hear stories from fans about what their name means to them, or their stories and memori...