celio* Autumn/Winter Collection 2014

Finding the best places to buy men's clothing or the top mens trends for autumn winter 2014?
Visit celio*'s lastest revamp of it flagship boutique at Bugis+ and unleash your inner fashionista today!

Marking its fifth anniversary in Singapore, leading menswear retailer, celio* continues to re-invent itself with its latest revamp of its flagship boutique in Bugis+. Inspired by the contemporary concept of celio*’s Champs ElysĂ©es Paris flagship boutique, the newly updated boutique features pure and simple lines, embracing a minimalist architecture imposed by a cubic signature. 

Spanning 1600 square feet, raw elements such as wooden shelving, bare concrete floors, metal finishes and compositions of modular cubes give the store a unique blend of authenticity and modernity. The store's open concept allows customers to easily view the entire collection from the entrance, allowing for increased accessibility while providing an "open and free" fashion space for customers to shop in.

Integrating technology and contemporary chic fixtures, the installation of wall-screens which display the latest moods and fashion themes of the season, provide inspiration and styling references for discerning customers when browsing. Brand identity is reinforced in the subtle colour scheme with touches of red that exude a premium feel while creating a friendly and lively fashion space.

 In addition, the revamped boutique is positioned as a one-stop destination for the urban man, and will carry the latest Autumn/Winter 2014 collection which focuses on essential and simple apparels with a touch of elegance, fitting seamlessly into the modern man's wardrobe. 

"We are pleased to announce that our renovations are complete and the Singapore flagship boutique in Bugis+ is able to offer our customers a refreshing and delightful shopping experience. Together with our recent joint-venture with the renowned Jay-Gee Group, we are in a strong position to increase the reach and penetration of the brand network in Singapore and Asia, while continuing to reinforce our position as a leading brand in men's apparel," enthused Mr Marc Grosman, Co-Founder and Owner. 

Present in Asia since 2002 with some 200 stores throughout India, Philippines, Taiwan, Thailand and Mongolia, celio* is the perfect companion for men to help them to find their bearings in the world of men’s fashion. With 5 stores in Singapore and growing, celio* specialises in smart-casual wear and offers a modern, innovative and urban wardrobe with its hallmark style of sophistication and quality.

celio* Autumn/Winter Back to Fundamentals Collection 
celio* goes back to the fundamentals for its Autumn/Winter Collection 2014 (AW14) by introducing stylised essential and simple items that fit seamlessly into the modern man's wardrobe. 

Epitomising elegance, the collection comprises of basics such as denim jackets and shirts reinterpreted with premium fabrics and soulful designs. For a more authentic touch, celio* offers the stone-washed selvedge denim jeans that are soft and durable due to tightened weaving and finely worked finishes.

Dress in style this winter with celio's stylish down jackets and knitwear which come in a plethora of premium materials designed to offer comfort and casual chic flair. The utilitarian down jacket comes in a variety of styles such as a blended two-material for a dressed up look, full-flannel for a classic touch or ultra-lightweight with or without hood in various colours for the discerning urbanites. For those seeking superior comfort, celio*'s knitwear is made out of soft fabrics, either flecked or washed with cold dyed designs. This smart casual-contemporary collection is complete with features such as slim fit, saddler stitching and satin contrasts details.

Check out some of the menswear wore by the male model:

Guests seizing opportunity to take photo with the handsome models.

Guests also get to make their Customised Badges during the event!

Some of the badges drew by the guests!

James checking out some of the clothes in the store.

Friendly staff to assist you.

Look like he found a fitting jacket for himself!

Do view the latest styles in this collection by clicking here or pasting the following into your browser: http://pressehiver14-international.celio.com/ 

For more information, please visit www.celio.com or www.facebook.com/celiosingapore

celio* Singapore is located at: 
Bugis+ #01-05, 
CityLink Mall #B1-47, Jem #02-10, 
Plaza Singapura #03-41, 
Suntec City #01-327


About celio* 
Founded in 1985 by Marc and Laurent Grosman, celio* is the leading brand in men’s readyto- wear apparel in France. In the space of 25 years, celio* has established itself as a multispecialist international brand with more than 1000 stores in 63 countries worldwide. A brand that relaxes fashion and demystifies trends, celio* offers men a masculine, accessible, relaxed and stylish fashion, providing the right style for every moment of their lives.